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News Description
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Dell seeing strong demand in India; Grows 99% in Units in Q1
World's second largest computer maker Dell is bullish on India market and seeing rising demand from consumer, small and medium business, government, financial services and education sectors.
"We are witnessing rapid pick-up of business in new categories of consumer and SME and segments of government, banking, financial services and insurance and education," Dell India Director, Corporate Communications, Rajiv Ahuja said.
The Texas-based company, which has a plant in Tamil Nadu, said Dell is the fastest growing major player in India. Dell India achieved revenues of Rs 3,000 crore building on strong volume growth in 2007. "We grew 99 percent year-on-year by units in Q1 calendar 2008. This is 10 times the industry growth rate," Ahuja said.
"We are overall now at third position in the market with a 7.6 percent market share and we continue to be number one in large corporates segments," he said. Dell has launched low-cost personal computers customised for the Indian market. At present, HCL Infosystems offers the cheapest laptop available in India at Rs 13,990.
Analysts said there was a market for cheap laptops in India and Dell might look at entering into sales pacts with educational institutions and government departments. According to IDC reports, there are about 7.6 million SMEs in India that spend $ 3.25 billion on IT hardware.
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